4 Unique Ways Small
Businesses Have Pivoted
Tallahassee, Florida – September 11, 2020 – As we continue to look at
how the commercial real estate market has been impacted and will continue to
change due to the Covid-19 virus, NAI TALCOR is working hard to provide you
up-to-date information. Small businesses have put up quite a fight over these
past few months. While the pandemic acted as a major disruptor for every
industry, small and local businesses took an especially hard
hit. NAI TALCOR is the leader in the North Florida, South Georgia and South
Alabama markets with our professional out in the field every day, working, and
meeting with business owners helping to navigate through these trying times.
The pandemic threatened all things
‘business as usual’, making it imperative for small businesses to rethink their
operational strategies from top to bottom.
In the midst of these ‘new normals’ for
small businesses, the industry has seen some truly ingenious survival tactics
take form. Here are some of the most unique ways that we’ve seen businesses
stay open during COVID:
FROM DINING ROOMS TO PANTRY SALES
As indoor dining rooms and lounges
closed, many local eateries and bars quickly transitioned their business
approach by selling their specialty goods in bulk.
One great example is Wisconsin’s The Ruby Tap, a self-service wine bar, that began selling their wine bottles in bulk
online for local curbside pickup. Customers can fill their e-carts with bottles
and stop by the shop to get all of their favorites.
Perc Coffee Roasters, a
Savannah-based coffee roasting company, took a similar approach. After closing
their on-site cafe, they switched up operations to provide their clients and
customers with bags of their favorite fresh coffee. They’re posting every
update on Instagram
and sharing their gourmet cafe recipes across social media
so daily visitors can get their fix from home. Shop online and brew on your own
- it’s that easy.
FARMER’S MARKETS DELIVERED TO YOUR DOOR
Farmer’s markets are known for their
bustling crowds - making them a prime concern during the pandemic. While some
markets stayed open by adopting stringent social-distancing measures, others
played it safe and went digital.
Farmer’s markets all around the country
are offering at-home delivery services. By creating an
interface that lists every vendor and all of their goods, shoppers can safely
fill their carts online and have them dropped off to their doors.
DRIVE-UP DINING
As indoor dining spaces were shut down,
restaurants all around the country made do with the new standards by adopting
an omnichannel model to serve their customers.
Whether it’s small cafes, pastry shops,
or five-star restaurants, ordering online and picking up curbside is the
solution for staying strong during the pandemic.
In cases like this, social media plays
a huge role in keeping patrons updated on all of the latest operational
protocols. Menu changes, specials, and deals are all being broadcasted on IG
and FB.
By combining online order systems and
physical pick-ups, restaurants took a truly contemporary approach to doing
business during the pandemic.
VIDEO CHAT SHOPPING
A local toy store in Connecticut has
managed to offer a safe shopping experience even during these unpredictable
times by using tech in a brilliant way.
Necker’s Toyland shoppers can schedule
a Facetime browsing session to check out the store via live video chat as they’re assisted by a sales
associate. This strategy is personalized, exclusive, and modern at it’s finest.
Small businesses are doing all they can
to stay open, and it’s pushing the boundaries in some very unexpected ways.
What’s next to come out of COVID-inspired small business strategies?
ABOUT NAI TALCOR
With 70 team members including 31
licensed commercial sales advisors, NAI TALCOR is the leader in the North
Florida, South Georgia and South Alabama markets. NAI TALCOR is a full service
commercial real estate brokerage, property management, development and
construction management firm. Providing commercial real estate services since
1990, NAI TALCOR has steadily grown by meeting client needs and partnering with
others to promote mutual growth and prosperity in all aspects of commercial
property ownership.
NAI TALCOR clients receive global reach
with local expertise, a truly distinct advantage in commercial real estate
services. Whether real estate requirements are in one market or many, we help
our clients understand the market, acquire, dispose of, develop or manage their
property with ease.
NAI TALCOR provides comprehensive
brokerage, leasing, property management, receivership services, and
facility/construction management to the North Florida, South Georgia and South
Alabama commercial real estate marketplace. Our collaborative services platform
is an expansive, yet nimble, responsive structure which enables efficient, full
services delivery of all elements of Commercial Real Estate Services to the
region. NAI TALCOR is involved with the leasing, selling, and property
management throughout North Florida, South Georgia and South Alabama. Our
skilled professional specialize in office, retail, multi-family,
special-purpose, medical, and other properties.
ABOUT NAI GLOBAL
NAI Global is a leading global
commercial real estate brokerage firm. NAI Global offices are leaders in their
local markets and work in unison to provide clients with exceptional solutions
to their commercial real estate needs. NAI Global has more than 400 offices
strategically located throughout North America, Latin America and the
Caribbean, Europe, Africa and Asia Pacific, with over 7,000 local market
professionals, managing in excess of 425 million square feet of property.
Annually, NAI Global completes in excess of $20 billion in commercial real
estate transactions throughout the world. Whether you need to buy, sell, lease,
finance, or manage commercial property in your town, across the U.S. or in
Asia, Europe, Latin America, and beyond, your nearby NAI Global local office is
your local point of entry into a world of creative solutions in commercial real
estate.
Exceptional global commercial real
estate solutions begin with local market leadership and expertise. NAI Global
offices are respected local-market roles models that are passionate about the
commercial real estate business. With long histories of success across market
cycles, NAI Global offices have a hard-earned, unusually deep level of local
market knowledge and insight beyond the commoditized data you find elsewhere.
This depth of knowledge is borne from their local relationships nurtured for
generations-relationships that give our local-market leading offices the edge
with the know-how, who, what, where, and when to achieve exceptional results
for clients.
As an organization, NAI Global actively
manages this industry-leading platform of local market knowledge and
leadership, providing support and services that yield seamless integration and
the consistent delivery of exceptional services to clients worldwide.
To learn more, visit WWW.TALCOR.COM or www.naiglobal.com
